There’s been a lot of talk about Google PageRank value, as well as a lot of misinformation.
First, the basics. Google’s assigns a PageRank to URLs within its index. This PageRank value is determined by the number and quality of links Google can find that point to the given URL. You can check a site’s PageRank by downloading the Google Toolbar, or with some of the many free PageRank tools like this one.
Good news - you don’t have to be in the dark about who’s visiting, where they’re coming from, and what they’re doing on your site.
A number of free analytics services can be used as an incredible resource for webmasters and companies to gather detailed site usage info - in particular, detailed reporting on what search terms are getting users through to your site, and what search engines they’re using.
These days, your domain name is a very important part of your business’ brand. Years ago, they used to be very expensive. Now, you can get registrations for just a few dollars a year, so anyone can have their own domain.
